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5 steps to turning your expertise into a profitable online business

Every person has value to share with the world. No matter where you are right now, you know more than someone else in a particular field.  Whether it’s baking, childcare, or photography, there are thousands if not millions of people in the world that need your help and are willing to pay you for it. With the internet, you literally have the world at your fingertips.  Your job now is to find out where your potential customers are, hang out, and put your products and services in front of them.  There are 5  steps to turn your expertise into a profitable online business:

Step 1 : Define who your product or services will serve

It’s only when you’ve clearly defined who you are in business to serve that you can connect with your ideal customers on a deeper level, feeling what their struggles and dreams ares, which is essential in figuring out how to best serve them. This also essential in creating a crystal clear message and powerful marketing plan.
Step2: Validate your service or product
No matter how good you think your business idea is in your head, it isn’t worth much if no one is willing to pay for it. You need to confirm that the problem you are trying to solve with your product or services actually do exist. Talk to your potential customer, get their take on it, test to see if the solution you offer is actually solving a problem they are having.

Step 3: Get in front of your ideal customers and gather an audience

This doesn’t just mean growing a Facebook or Twitter following, ( those are nice too ) , but your primary goal even when you are on social media should be to grow your own email list. Why?  Because you don’t have control over the different social media platforms, but growing your email list gives you direct access to your audience.

Step 4: Give tons of value.

 At the end of the day, the success of your business is directly related to how much value you are giving out to your audience.  When you do share valuable information with your audience, they get to know, like , trust and share you with their friends and family. They become your fans and that is when you are ready to move to step5

Step5: Make money

Package and create offers that sell

 

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