If you’ve been growing your email list and regularly sending email newsletters to your community, you know that not every subscriber opens the emails that you send. They obviously like your content and what you have to share with them and that is why they got on your email list to begin with. But let’s face, most of us, including your subscribers, are so busy, and get so many emails in our inboxes that we just look through our inboxes, and only open the emails that catch our attention.
In fact, global statistics show that the average email open rate, depending on your industry, averages between 8% to 22% .
Obviously, the more your subscribers read your emails and see your content, the more clients you will get to serve in your business, and the more you will increase your income. In this post, I am going to show you 2 super effective ways to drastically increase your email open rate.
I. Using Glyphs
I am so excited to share this with you. You will be amazed at how much this alone will increase your email open rate. I was blown away the first time I used this. It even got subscribers that hadn’t opened my emails in months clicking.
Glyphs are images you can place in your email titles to make them stand out amongst the sea of emails that your subscribers are getting in their inboxes.
It’s super easy to use and to create.
- Go to http://emailstuff.org/glyph/
- Search for a glyph by name. For example, if you’d like a rose in your title , type “rose” in the search box
- Click on the image’s “Code point”
- Copy the glyph code and paste it in your email subject
That’s it, super simple!
II . Headline Analyzer
Grab your subscribers’ attention with email titles that makes them curious and want to know more.
Coschedule Headline Analyzer. It helps you create a great combination of power, common, uncommon and emotional words to drive clicks. This is really powerful.
Now, get to writing! Your subscribers are waiting to hear from you!
PS. Every month, I open up a limited number of spots for Free Discovery Calls. If you’d like some help with growing your online business, click below to schedule your session.